. . .The question is not whether porn is dying or not — while piracy may be killing the big industries, I am sure that people will still be looking at online porn for a long time. The question is why are people so attracted to other things that are not porn at all? This is not meant to be an ironic comment — when you think about it, unless you’re serious about using them as a professional networking tool, social networking sites and MMOs barely have more productive things to generate than online porn. So why go for social networks at all?

The typical answer is of course that we wil always still need social connections. But is not the opposite rather true — we are getting more and more tired of real social connections, and we leave it up to the web to do it for us? The logic of the Žižekian interpassive subject applies all too well — with Facebook, we can just add a friend and forget about making a real connection with her/him without feeling guilty about it! Is this not why we love the social Web in first place — because talking and connecting in real life needs too much effort?

Pornography, I would claim, has the same logic. Recall the standard implicit moral disclaimer that real-life sex will never be as good as pornography (it is much more awkward, has so much more bad sounds and smells and unpleasant tactile sensations, we have to constantly negotiate our partner(s)’s bad taste remarks, etc…). Is this not why we can enjoy watching pornography without feeling jealous to the people behind the screen — because we know perfectly well that, if we are in their place, having the real experience, things may not turn out as good as our fantasies? Cybersex is much less tiring than real sex, but nevertheless fantasy can be sustained just as well. The computer already reach orgasms for us.

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